GET PASSSUREEXAM FREE ONE YEAR UPDATE ON REAL SALESFORCE MCC-201 EXAM QUESTIONS

Get PassSureExam Free one year Update On Real Salesforce MCC-201 Exam Questions

Get PassSureExam Free one year Update On Real Salesforce MCC-201 Exam Questions

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The Salesforce MCC-201 Exam covers a wide range of topics, including the basics of Marketing Cloud Connect, integrating Salesforce with Marketing Cloud, configuring Marketing Cloud Connect, and troubleshooting common issues. Candidates are expected to have a deep understanding of Salesforce CRM and Marketing Cloud, as well as experience in configuring and implementing Marketing Cloud Connect.

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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q138-Q143):

NEW QUESTION # 138
A consultant configured a triggered send definition in Sales Cloud for a customer using Marketing Cloud Connect, The trigger is on a Custom Object called 'Shipments' and is enabled for Triggered Sends in Setup.
Which two configuration requirements should be considered when troubleshooting? (Choose 2 answers)

  • A. The Shipment object requires a Lookup to Lead or Contact.
  • B. There is a Master Detail Relationship from Contact to Shipment.
  • C. An Apex Trigger is created on the Shipment object.
  • D. The Shipment object is on the Account Related List.

Answer: C,D

Explanation:
The Shipment object requires a Lookup to Lead or Contact1. This is because triggered sends can only be sent to Salesforce contacts, leads, or person accounts when object records are created or updated1.
An Apex Trigger is created on the Shipment object2. This is because a trigger is Apex code that executes before or after certain operations on an object2, and it can be used to invoke the Marketing Cloud integration action that triggers the email send3.


NEW QUESTION # 139
Northern Trail Outfitters is having their regional supplier conference and wants to allow attendees to request event-specific safety notifications, schedule or room changes, and surprise pop-up sessions.
Which solution should they use?

  • A. Keyword opt in and SMS Messaging
  • B. CloudPages opt in to Event Journey
  • C. Existing Email Event Notification Subscription
  • D. Smart Capture and Triggered email messaging

Answer: D


NEW QUESTION # 140
Northern Trail Outfitters wants to import their Sales Cloud data into Marketing Cloud to leverage it within Journey Builder. They have approximately 10 million customers and the data needs to be available with a delay of no more than 30 minutes. Only customers where the consent checkbox is selected in Sales Cloud should be imported, which represents approximately half of their customer database
What should they implement?

  • A. All Subscribers, since these are synchronized in real time
  • B. Import from Salesforce Report in Automation Studio
  • C. Synchronized Data Extensions with a filter
  • D. Event Data from the Entry Event in Journey Builder

Answer: C


NEW QUESTION # 141
Northern Trail Outfitters recently upgraded their preference center to allow customers to indicate which products they are interested in and to have the ability to opt up and down in send volume. They would like to configure the Delivery Options in a Journey Builder Email Activity to take these new data points into account.
Which two options could allow them to meet the requirement?
Choose 2 answers

  • A. Publication List
  • B. Domain Exclusion
  • C. Auto-Suppression List
  • D. Suppression List

Answer: A,D

Explanation:
Publication List and Auto-Suppression List can be used to control what content is available to certain users and business units based on their preferences and send volume. A Publication List allows subscribers to opt in or out of different types of communications, while an Auto-Suppression List automatically excludes subscribers from receiving certain messages based on criteria such as frequency or content category. Reference: https://help.salesforce.com/articleView?id=sf.mc_es_publication_lists.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_es_auto_suppression_lists.htm&type=5


NEW QUESTION # 142
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registered for an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference. When Contact reply to SMS message, the response message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?

  • A. Info Capture
  • B. Outbound
  • C. Data Capture
  • D. Text Response

Answer: C,D

Explanation:
To send an SMS message and capture the responses in a data extension using AMPscript, Northern Trail Outfitters should use two MobileConnect templates: Text Response and Data Capture. Text Response is a template that allows marketers to send a text message to a mobile number and receive a reply. Data Capture is a template that allows marketers to use AMPscript to insert the reply into a data extension. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_moc_text_response.htm&type=5 https://help.salesforce.com/s/articleView?id=sf.mc_moc_data_capture.htm&type=5


NEW QUESTION # 143
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